網(wǎng)站建設(shè)中的細(xì)節(jié)問題不可忽略
Website construction process of the need for attention to detail has a lot of, these details including user experience, also includes the construction of the chain in the future, if the pilot work well, then the next step of the optimization of the promotion will become easy, is have a purpose
第一個(gè)細(xì)節(jié):域名的選擇。選擇什么樣的域名,這是一個(gè)大問題,現(xiàn)在做好的企業(yè),都不直接說產(chǎn)品,而是說品牌,很多企業(yè)做廣告,都是以品牌為核心,“海爾,真誠到永遠(yuǎn)!”可謂家喻戶曉,目前海爾不僅僅是電視,它涉及的產(chǎn)品包括電子類所有的產(chǎn)品,所以說,中小企業(yè)在上線企業(yè)網(wǎng)站,完全可以用域名當(dāng)做自己的品牌,不但可以維持以前的產(chǎn)品,還可以憑借域名不斷擴(kuò)展業(yè)務(wù)。
The first details: the choice of the domain name. Choose what kind of domain name, it is a big problem, now do enterprise, are not directly said products, but said the brand, a lot of enterprises advertising, are brand as the core, "haier, sincere forever!" Is widely known, at present is not only TV haier, it involves products include electronic kind of all the products, say so, small and medium-sized enterprises in online enterprise website, can use domain name as his own brand, not only can maintain the previous products, but also with domain name expanding business.
服務(wù)主機(jī)很重要。一位小企業(yè)的老總打開自己的上線已經(jīng)有一年多網(wǎng)站,突然發(fā)現(xiàn)網(wǎng)站打不開了,問手下的網(wǎng)管,網(wǎng)管也兼任其他工作。后來和網(wǎng)絡(luò)公司溝通,才知道,因?yàn)樽约旱木W(wǎng)站的空間有一家賭博網(wǎng)站,被查封了,企業(yè)網(wǎng)站也受到了連累。老總很生氣,這位兼任網(wǎng)管的擔(dān)當(dāng)心里也很憋屈,說:“老總,我們網(wǎng)站上線一年多了,根本就沒有一個(gè)客戶從網(wǎng)上過來!”最后,這家企業(yè)就關(guān)閉了網(wǎng)站,結(jié)束了網(wǎng)上開辟業(yè)務(wù)的渠道。如果使用空間不慎,網(wǎng)站建設(shè)很容易被牽連,尤其現(xiàn)在互聯(lián)網(wǎng)的監(jiān)管體系越來越嚴(yán)格,選擇一個(gè)好的空間很重要!
Service host is very important. A small old total open his online already has a year website, suddenly find that your website can't open, ask his network management, network management and other work part-time. Later and network communication, just know, because his web space have a gambling website, seizure, enterprise web site was also brought trouble. Old total very angry, the network management of the in the mind also bear very humbled, said: "old total, our website online for more than a year, there is no single from online customer come over!" Finally, the enterprise will shut down web site, the end of the opening of the online business channel. If use space inadvertent, website construction is easy to be involved, especially now that the Internet monitor system is more and more strict, choose a good space is very important!
跟風(fēng)復(fù)制的現(xiàn)象在企業(yè)網(wǎng)站也很嚴(yán)重。任何成功模式只能借鑒,如果只是簡單的復(fù)制過來粗制濫造,那么,就算有用戶訪問,看到這么粗糙的網(wǎng)站設(shè)計(jì),不皺眉頭才怪呢?就算是目標(biāo)用戶群訪問自己的網(wǎng)站,因?yàn)榫W(wǎng)站做的很不專業(yè),甚至完全從別處復(fù)制拷貝過來,恰巧這位用戶也看過同行業(yè)的網(wǎng)站,那么,他會怎么想?一定會聯(lián)想到這家企業(yè)的產(chǎn)品是不是也這樣粗制濫造呀。再往深處說,任何復(fù)制的結(jié)果永遠(yuǎn)只是活在別人的影子下,很難做到行業(yè)的極致,不想做大的企業(yè)網(wǎng)站,在互聯(lián)網(wǎng)很難生存的。
Copycat phenomenon in enterprise web site copy is also very serious. Any successful model for reference only, if just a simple copy over rough way, then, even with the user access, see so rough website design, don't frown just strange? Even target user group visit their web site, because the site is not professional, and even completely copy copies come from elsewhere, happened to the users have also seen the same web site, then, what did he think? Will go to this enterprise products association is so poorly ah. Deep down again, said any copy results forever just live in the shadow of others, it's hard to do the perfection of industry, don't want to do big enterprise sites in the Internet is hard to survive.
還有企業(yè)網(wǎng)站的內(nèi)容大多數(shù)拷貝過來,這對網(wǎng)站發(fā)展是極不利的,試想一下,誰愿意老看一些重復(fù)的內(nèi)容,尤其是搜索引擎(SEO)對一些重復(fù)的文章特別反感,不但不收錄,還會對網(wǎng)站進(jìn)行降權(quán)處理。此外很多網(wǎng)站在欄目設(shè)計(jì)上比較粗糙,缺乏新意,很隨便的設(shè)置幾個(gè)欄目,這其實(shí)不但不利于網(wǎng)站優(yōu)化,還給人一種不負(fù)責(zé)的感覺。
And enterprise website content most copies come here, this is a very adverse to web development, just think, who would like to see some of the old repeated contents, especially search engine to some repetitive it especially bad feeling, not only not included, will also perform site drop right processing. In addition a lot of web site design in column is coarser, lack of new, easy setting several columns, it not only against site optimization, back to a person responsible for feeling.
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